Wines of Piedmont
Brochure for UNESCO Heritage Vineyards
To celebrate the vineyards of Piedmont, recognized as UNESCO Heritage sites in the Langhe, Monferrato, and Roero regions, I designed a brochure dedicated to describing these unique territories and the wines produced there. The brochure not only illustrated the reasons why this region was included in the UNESCO heritage list but also featured a detailed section for each wine produced, with a dedicated page presenting the wine’s description, its main characteristics, and a map of the production area.
In the graphic design, I aimed to convey a sense of warmth and familiarity, paired with refined details that evoke the elegance and tradition of the region. I modified an image of grape clusters by incorporating iconic images of the landscapes of Piedmont within some of the grapes, creating a visual ensemble that not only captures attention but also evokes a strong connection to the territory.
The result was a design that reflects the uniqueness and beauty of these vineyards, making the brochure a valuable communication tool to tell the story and value of these lands.